Topic

What worked: tailored advocacy tools and how to advocate

Topic Progress:

Getting buy-in for Icehearts Europe is not as hard as you may think! At least this is the message shared by pilot implementers.

In the following video, Icehearts Europe experts and pilot implementers share their strategy to identify stakeholders. They also share tips on which message worked for whom building on their advocacy work.

Tangible tips and tricks

Building a robust network and gaining stakeholder support are crucial steps in advocating for the Icehearts Europe intervention programme. Here are some key strategies to help you achieve this:

  1. Identify Key Stakeholders: Start by identifying individuals and organizations that have a vested interest in the success of Icehearts. This includes community leaders, local government officials, educators, and potential sponsors.
  2. Establish Clear Communication Channels: Develop and maintain open lines of communication with your stakeholders. Regular updates, newsletters, and meetings can help keep everyone informed and engaged.
  3. Leverage Existing Networks: Utilize your current connections to expand your network. Ask for introductions and recommendations to reach new stakeholders who might be interested in supporting Icehearts.
  4. Showcase Success Stories: Share compelling stories and data that highlight the positive impact of Icehearts – using examples from Finland for example. Indeed, demonstrating tangible results can help build credibility and attract more support.

You can find some relevant supporting elements for download within the last section for this module. 

  1. Engage Stakeholders in the Process: Involve stakeholders in planning and decision-making processes. This can increase their sense of ownership and commitment to the programme.
  2. Tailor Your Approach: Customise your communication and engagement strategies to suit different stakeholders. Understand their interests and concerns, and address them accordingly.
  3. Provide Value: Ensure that stakeholders see the value in supporting Icehearts. This could be through recognition, opportunities for collaboration, or demonstrating how their support aligns with their own goals and values.

By following these strategies, you can effectively build a strong network and gain the necessary stakeholder support to advocate for and advance the Icehearts Europe intervention programme.